841% visibility increase for a global domain -

It’s not easy to make a decision about migrating 24 local domains into one global domain. However, there are the braves who trusted us and won. Picodi is the company which made a decision unified all local brand and all local domains into: and redirected language versions to the directories. 

We’d like to proudly announce the 841% visibility boost of the whole domain. However, the way to the success wasn’t easy. Why? That visibility increase is a result of hard and precise work of our team and the client’s developers. Before migration, we cleaned up the link profile of all domains to prevent from moving toxic links to the new, global domain. Then we removed all technical SEO errors eg.: 404s, faulty canonicals, duplicates. And the final step was preparing redirects. All URLs from the crawl and index scrape were matched with the new URLs and redirected. The results were immediate!

841% increase in total reach

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